LONDON, UK — Amid the rousing celebrations of creative excellence in the D&AD Awards, adobo Magazine’s Founder, President, and Editor-in-Chief Angel Guerrero engaged in conversation with Harsh Kapadia, Chief Creative Officer of MRM Worldwide, and Jury President of the Impact Category for D&AD 2024, regarding the cruciality of diversity, inclusion, and brand purpose for organizational success.

“D&AD is a creative show; it doesn’t have to be marketing work, it doesn’t have to be advertising, it is ultimately about creativity,” Harsh emphasized. “It has to have an impact on society to eventually grow their own business, and then you obviously have the support role of the UN SDG goals because there are so many unmet needs.”